Frontier models for lifelike video.

Frontier models for lifelike video.

Frontier models for lifelike video.

Creatify Lab is the research team building frontier models for generative video.

Creatify Lab is the research team building frontier models for generative video.

Creatify Lab is the research team building frontier models for generative video.

Available on

MODELS

MODELS

Our family of models:

Our family of models:

Creatify Lab builds frontier models for generative video. Aurora and Boreal are our latest models, live today, with more in active research.

Creatify Lab builds frontier models for generative video. Aurora and Boreal are our latest models, live today, with more in active research.

NEW

VIDEO MODEL

Boreal

Boreal

General video generation built for cost and speed. Comparable output for a fraction of the price, with results in seconds.

General video generation built for cost and speed. Comparable output for a fraction of the price, with results in seconds.

General video generation built for cost and speed. Comparable output for a fraction of the price, with results in seconds.

AURORA

Aurora

Aurora

Turn a single photo and one audio clip into a lifelike talking video. Any language, from your own audio or text to speech.

Turn a single photo and one audio clip into a lifelike talking video. Any language, from your own audio or text to speech.

Turn a single photo and one audio clip into a lifelike talking video. Any language, from your own audio or text to speech.

Available on

Available on

MODELS

Our family of models:

Creatify Lab builds frontier models for generative video. Aurora and Boreal are our latest models, live today, with more in active research.

Boreal

General video generation built for cost and speed. Comparable output for a fraction of the price, with results in seconds.

NEW

VIDEO MODEL

Aurora

Turn a single photo and one audio clip into a lifelike talking video. Any language, from your own audio or text to speech.

AURORA

IN PRODUCTION

IN PRODUCTION

Proven at scale.

Proven at scale.

0
1
0
0
K+
0
1
0
0
K+
0
1
0
0
K+

videos generated per month

0
1
.
0
1
2
3
4
5
6
M+
0
1
.
0
1
2
3
4
5
6
M+
0
1
.
0
1
2
3
4
5
6
M+

seconds of video (≈465 hrs)

6
7
8
9
4
5
6
7
8
9
.
5
6
7
8
9
%
6
7
8
9
4
5
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7
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9
.
5
6
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8
9
%
6
7
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9
4
5
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7
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9
.
5
6
7
8
9
%

render success rate

Built like a research lab.

Built like a research lab

Our team comes from Meta, Snap, and FAIR. We publish what we learn and hold the work to one bar: realism you cannot tell from real.

PRICING

PRICING

Boreal is a fraction of the price.

Boreal is a fraction of the price.

Boreal is a fraction of the price.

~
0
1
¢

/ second

Around $0.05 for a 5-second clip, roughly 10x cheaper than the lowest-cost competitors.

Cost for a ~5-second video, the average clip length in our study. Aurora bills per second: $0.07 at 480p, $0.14 at 720p.
Model
Cost / 5s video
Type
Boreal
~$0.05
Text / image to video
Seedance (720p)
~$0.60
Text / image to video
Kling 3.0 Pro
~$0.56
Text / image to video
Veo 3.1 Fast
~$0.50
Text to video
Approximate list prices for a ~5s 720p clip on fal.

Pricing shown for the fal API. Figures pending final confirmation before launch.

FREE REPORT

FREE REPORT

The AI Avatar Market Report 2026.

The AI Avatar Market Report 2026.

A deep look at how AI avatars are actually used in production: tens of thousands of generations analyzed, the buyer personas driving adoption, the use cases winning across marketing, sales, and learning, and where the technology goes next.

A deep look at how AI avatars are actually used in production: tens of thousands of generations analyzed, the buyer personas driving adoption, the use cases winning across marketing, sales, and learning, and where the technology goes next.

A deep look at how AI avatars are actually used in production: tens of thousands of generations analyzed, the buyer personas driving adoption, the use cases winning across marketing, sales, and learning, and where the technology goes next.

A deep look at how AI avatars are actually used in production: tens of thousands of generations analyzed, the buyer personas driving adoption, the use cases winning across marketing, sales, and learning, and where the technology goes next.

Drop your email and we'll send it over. No spam, just the report and the occasional research note.

Frontier models for
lifelike video.


Video generation, at a fraction of the cost.


Video generation,
at a fraction of the cost.

Video generation,
at a fraction of the cost.

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The research lab building lifelike AI video models.

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Creatify Lab • Copyright © 2026

Creatify logo white

The research lab building lifelike AI video models.

linkedin logo
twitter logo

Creatify Lab • Copyright © 2026

Creatify logo white

The research lab building lifelike AI video models.

linkedin logo
twitter logo

Creatify Lab • Copyright © 2026

Creatify logo white

The research lab building lifelike AI video models.

linkedin logo
twitter logo

Creatify Lab • Copyright © 2026